MEDIA Doing What Media Does Best

It was good to see yesterday that Congress passed the a second helping of the CARES Act. Hopefully some of those funds will flow into the hands of those who so desperately need it. Our member banks are working hard to get applications in. And in the meantime, we need to stay informed. And that's where our member media organizations have been stepping up.

Historic Tacoma Living
For instance, Mike Skiff, owner and publisher of Historic Tacoma Living and Life at the Points, is offering small-business spotlight interviews via Facebook Live. They are broadcast publicly to shine a light on what our local businesses are doing to keep moving forward and to show how the community can continue to support and do business with them during this time. He also has been conducting virtual happy hours via Zoom every other week, bringing in experts from different arenas to share a few thoughts (marketing resources, government aid resources, etc.) and then host robust discussion and Q&A around those topics (they also use the time to unplug a bit and enjoy one another’s company in true happy hour fashion). In addition, Mike has been conducting high-impact business strategy sessions via Zoom; 45-minute complimentary business strategy coaching sessions not only for his clients, but the general small business community here locally. These are aimed not only at marketing strategies and ideas specific to this time, but also general business coaching and strategizing to position your business for massive growth on the other end of this particular season. If any of these would be of value to you or you would like more details on, please let Mike know. michael.skiff@n2pub.com

KNKX Radio
KNKX has put together a resource of virtual arts performances, civic events, and other online ideas at our website. www.knkx.org/knkx-community. They have also been covering the outbreak over the last month with a podcast called Transmission. It's available here and anywhere people listen to podcasts: www.knkx.org/programs/transmission. If you have any questions, you can talk to Erik Hanberg - Marketing and Communications Manager - KNKX | 88.5 fMehanberg@knkx.org | 253-993-5615.

ShowCase Media
On March 26th, ShowCase Magazine launched the Covid 19 Compassion Project. Their goal has been to support local businesses and their initiatives have been two fold:

1. To encourage those that can to buy gift cards through local businesses and order take out.
2. To tell stories of those heros that are emerging during this time to unselfishly provide support during this trying time.

To that end, they developed a shop local social media application that allows Facebook users to change their profile picture to encourage shop local.
You can see more information and examples on their website. www.showcasemedialive.com
They can also provide pictures and quotes. Please advise them about what you will need.
Robin Lucas, Publisher, ShowCase Media
phone 253.826.9001 fax 253.799.9189
showcasemedialive.com

We know there are many more of you doing great things, and we'll try to give a shout out to all of you. You deserve it.

Stay safe. Stay healthy. And thank you for all you do.